Job Information
Alterra Product Marketing Intern (KOL Specialist) in Indonesia
POSITION SUMMARY
We are seeking a highly motivated and creative Product Marketing Intern to join our dynamic team. This internship will focus on KOL management and influencer outreach, playing a crucial role in expanding our brand presence and product awareness across digital platforms.We are seeking a highly motivated and creative Product Marketing Intern to join our dynamic team. This internship will focus on KOL management and influencer outreach, playing a crucial role in expanding our brand presence and product awareness across digital platforms.
AREA OF RESPONSIBILITY
- KOL Identification and Outreach :
Conduct research to identify potential Key Opinion Leaders (KOLs) and influencers in our industry.
Assist in developing and maintaining a database of KOL contacts, including contact information and engagement history.
Craft compelling outreach messages and collaborate with KOLs to secure partnerships
- KOL Relationship Management :
Assist in building and nurturing relationships with KOLs to ensure long-term collaborations.
Coordinate content creation and promotional activities with KOLs to align with our marketing strategy.
Monitor KOL performance and provide regular reports on their impact.
- Influencer Onboarding :
Assist in the onboarding process for new influencers, ensuring they understand our brand, products, and expectations.
Provide support in contractual negotiations and agreement management.
- Influencer Onboarding :
Collect and analyze data related to influencer marketing campaigns and KOL performance.
Use insights to optimize influencer strategies and make data-driven recommendations
REQUIREMENTS
Education : Bachelor Degree in Marketing, Business, Communications, or a related field (if applicable)
Experience : Any experiences related to KOL management are preferred.
Knowledge and Skill:
Strong passion for marketing, social media, and influencer culture.
Excellent written and verbal communication skills.
Proficiency in social media platforms and influencer marketing trends.
Detail-oriented and highly organized with the ability to manage multiple tasks.
Creative thinker with the ability to generate innovative ideas.
Self-motivated, proactive, and a quick learner.
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