This job was posted by https://idahoworks.gov : For more information, please see: https://idahoworks.gov/jobs/2198674 Communications and Marketing Intern

College Board - Communications and Marketing

Location: This is a fully remote role.

Type

: This is a temp, 1-year internship position that will be starting this summer. Interns will have the opportunity to work full-time (40 hours) in the summer and part-time (20-25 hours) during the fall/spring while attending school.

About the Internship

The College Board Communications and Marketing internship program gives students an opportunity to gain meaningful experience in disciplines that create and support college readiness and the college planning process. The program takes great pride in fostering the up-and-coming communications and marketing stars of tomorrow. Through our hands-on program, students are embedded with our team and take on meaningful roles and responsibilities alongside a dedicated team of professionals that share the stories of how our programs and services help millions of students transition to college and career. The internship program transitions students from college or university curriculum to practical applications in professional organizational communication and/or marketing project settings.

The College Board Communications and Marketing internship program:

• Develops future communications and marketing leaders.
• Provides students meaningful professional experience in preparation for related careers.
• Supports competency in four key areas: research, planning, implementation, and evaluation.

About the Opportunity

The Communications and Marketing intern will have a unique opportunity to work in a fast-paced environment while gaining real-world experience in communications. The intern will join the Communications and Marketing team in sharing compelling stories about the College Board, our programs and services, and the students we serve. Whether you\'re a creative storyteller who likes to write, or use a range of communications tools to animate ideas, or you\'re looking for effective ways to distribute action-oriented content to others, you can expect to develop confidence and marketable skills by engaging in or assisting a specific team within one of the following areas:

Video Production: This intern will support our content and editorial team to craft and write stories through videos and graphics that bring visual elements to life whether that is through releases, events, or social engagements. You\'re a storyteller with a knack for creativity, thinking outside-the-box, and developing organized processes to track and complete work. You\'re able to empathize with key audiences and develop unique understandings of the voices that matter most. You\'re likely pursuing a degree in film studies, communications, digital media production, or graphic design/visual arts. This person should have prior knowledge of video editing software such as Adobe Premiere and Final Cut Pro. We would love to see your portfolio of work and examples of how you tell stories and bring them to life.

Professional Engagement: This intern will become a part of our K12 audience engagement team and support the execution and measurement of ongoing campaigns. You\'ll work with our K12 team to craft content, track content, build assets, launch assets, and continually measure along the way. Specific responsibilities include developing marketing collateral; developing and leading push notifications; sourcing images; supporting paid media copy and updates; and reporting key metrics. You\'ll follow an organized, project-management focused approach to the work and your support of the team. A successful intern will have a strong attention to detail, background in writing, previous experience in thinking creatively and engaging audiences, and working with teams on abstract ideas and concepts. This intern should have an interest in marketing, business, entrepreneurship, journalism, or another relevant field.

Analytics and Insights: This intern will help identify, drive, and distill the data and evidence that drives our understanding of audiences and channels. You\'ll become a focal point to create standardized data sources by leveraging platform APIs and existing reporting tools for paid media; email; SEO; and web analytics. You\'ll analyze, recommend, and implement data processes and document these recommendations to ensure our processes flow and data structures support end-to-end marketing reporting. You\'ll assist in developing business cases to identify efficient and effective opportunities that could make our teams and our processes smarter through more evidence-based approaches. This intern should have a strong background in data science and pursuing a degree in data science, business analytics, or relevant field.

Student and Parent Engagement:This intern will become a part of our family engagement team and support campaigns that drive engagement with the SAT Suite, AP, and BigFuture programs. This intern will support weekly reports; research business cases and opportunities; develop content; and support execu